FUTERRA – Stories to save the world, Imagining New Climate Narratives

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Released in 2023, “Stories to save the world” is a toolkit created by Futerra, explaining how to create climate stories that break the mould and define the paths for a new reality.

A few key figures

56%

of young people in 2021 think their world is doomed, according to the Lancet Planetary Health.

65%

of our conversations are anecdotes, which makes each of us a storyteller.

To go further