Screens of tomorrow:
a guide
for content driving change
Screens of tomorrow is a movement initiated by a hundred French audiovisual and film professionals who want to tell stories that highlight a more inclusive and sustainable society. These works of fiction, whatever their form, are not necessarily militant or dogmatic in nature. They preserve the narrative arc of stories that are captivating, intriguing, moving, compelling, and successful. They take inspiration from current concerns to normalise sustainable behaviour on the screen and contribute to raising awareness in the general public.
This non-profit approach, initiated by Sparknews (environmental and social storytelling expert) and Get the Moon (film industry expert), was funded by industry stakeholders and several foundations. None of the participants had a private interest in this collaborative project, but all have found it to be of collective interest for their work and their teams.
The guide
This guide, created by and for TV and film professionals, serves as a means for reflecting upon writing and storyline development routines to create new reference points for viewers.
It includes a questionnaire and resource centre containing studies and expert advice.
An updated version of the guide was published in December 2023, inspired by the questions raised in the video game version.
Three versions of the guide are available for writing, production, and distribution professionals, so everyone can take action within their own context as part of a collective industry-wide approach.
The resource centre
This resource centre allows you to deepen your knowledge of social and environmental issues and how they are represented or addressed within your industry. It provides access to a non-exhaustive library of reports and studies that address these issues. It also introduces organisations and experts you can call upon to take the next step.
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ImpACT – Marché du film
ImpACT is an extension of the Festival de Cannes’ and Marché du Film’s investment in corporate social responsibility that will dictate how the market and companies operate today and tomorrow. […]
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WWF – World Wildlife Fund
WWF is an international NGO that works to preserve endangered regions and wildlife species and fights to stop the degradation of life. To go further
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Sparknews
Sparknews promotes new narratives with and for compagnies, the media stakeholders and the cultural industry. Neither a consulting firm, nor a positive press agency, nor a media dedicated to sustainable […]