Screens of tomorrow:
a guide
for content driving change
Screens of tomorrow is a movement initiated by a hundred French audiovisual and film professionals who want to tell stories that highlight a more inclusive and sustainable society. These works of fiction, whatever their form, are not necessarily militant or dogmatic in nature. They preserve the narrative arc of stories that are captivating, intriguing, moving, compelling, and successful. They take inspiration from current concerns to normalise sustainable behaviour on the screen and contribute to raising awareness in the general public.
This non-profit approach, initiated by Sparknews (environmental and social storytelling expert) and Get the Moon (film industry expert), was funded by industry stakeholders and several foundations. None of the participants had a private interest in this collaborative project, but all have found it to be of collective interest for their work and their teams.
The guide
This guide, created by and for TV and film professionals, serves as a means for reflecting upon writing and storyline development routines to create new reference points for viewers.
It includes a questionnaire and resource centre containing studies and expert advice.
An updated version of the guide was published in December 2023, inspired by the questions raised in the video game version.
Three versions of the guide are available for writing, production, and distribution professionals, so everyone can take action within their own context as part of a collective industry-wide approach.
The resource centre
This resource centre allows you to deepen your knowledge of social and environmental issues and how they are represented or addressed within your industry. It provides access to a non-exhaustive library of reports and studies that address these issues. It also introduces organisations and experts you can call upon to take the next step.
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CARBON TRUST – Carbon impact of video streaming
The purpose of this white paper is to contribute further to develop knowledge around the measurement of the energy and carbon impact of on demand video streaming (VoD). The white […]
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SOCIÉTÉ FRANÇAISE D’ECOLOGIE – Have representations of nature become simpler in the last 70 years?
This study analyses the dynamics of nature representations in Walt Disney films. A few key figures To go further
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CNC – How does product placement in film work?
How is a movie poster made? How does product placement work? How is a daily soap opera episode written? In this article, the CNC breaks down the sometimes-obscure mechanisms at […]
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